I often find myself behind a paintbrush or a pencil creating my latest commission. Fortunately, I sometimes have the opportunity to work on digital design projects instead. This week, I’m excited to share some of the projects I have been working on for Capacity Building Experts. These designs are part of a larger campaign that will be rolled out over the next few months, but today I wanted to focus on the intricately simple design elements that make up this project. Let’s take a look! 

Infographics and Branding Materials 

The first step in this project was designing infographics and branding materials for Capacity Building Experts. The goal here was to create visual elements that accurately depicted their services while still being engaging and visually appealing. To do this, I used basic shapes and colors in unison with text elements to create simple yet impactful designs. The end result is something that is both aesthetically pleasing and informative, which is exactly what they were looking for! 

Website Design Elements 

The second half of this project involved creating website design elements such as logos, banners, blog images, etc., all of which needed to match the look of the infographics we created earlier. Here, my goal was to create something that would be easy-to-understand yet still eye-catching and unique enough to stand out from other websites in the same industry. To accomplish this, I worked with Capacity Building Expert to play around with different font styles and size combinations until we eventually landed on something that felt just right. This website is a work of art to see. Its website design elements complement each other perfectly!  

Conclusion

It has been so much fun getting creative with my computer as opposed to my paint brush for a change! These projects definitely required plenty of time and effort, but it was worth it in the end—I am very proud of how everything came to fruition. Be sure to keep an eye out for more digital design projects from me in the future—you never know what kind of creative project you’ll see me doing next! A giant and warm thank you to Capacity Building Experts for giving me the opportunity to flex my digital design muscles; it’s been a pleasure working with you!

Seeking the ideal digital design, tailor-made just for you? Reach out to us for an exclusive commission today!